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About Us

360° Media Monitoring and Analytics

Our Values


As a market leader in online media monitoring, we provide our clients with a precise understanding of the online market, competitive climate and consumer insights around their digital brand.


At Fuseware, we are constantly innovating to ensure we stay abreast of the fast changing digital market.

We provide a powerful online media monitoring platform for our clients to provide them with comprehensive insights relating to their online brands.


We will help you identify new market opportunities, develop customer centric propositions, and keep a close eye on your competitors – fuelled by the insights we collect across global media, the broader web and our trusted data partners.


Your complete online media monitoring solution

Fuseware offers a powerful online media monitoring and ORM tool that provides comprehensive insights into online media mentions, sentiment and share of voice. Track your brand, competitors, consumers and entire markets with ease with our self-service online dashboard. We also provide a vital layer of strategic expertise, account management and bespoke reporting to ensure our clients get the very best insights for their brands.

Powerful Features

  • Unlimited global monitoring of online media – no mention limits
  • Unlimited users, and no constraints on reselling of data and dashboards
  • Fully customizable reports and dashboards
  • Two years of historical data
  • Dedicated account manager

Valuable Benefits

  • Identify key brand ambassadors
  • Real-time consumer insights from conversations
  • Monitor your competitors and brand share of voice
  • Understand the sentiment about your brand, products and people

Contact us today for a free trial


Digital research and analysis to take your brand to the next level

Bespoke Digital Research

Our range of online measurement products provide a full 360° view of your digital brand to get a detailed understanding of your social performance, online communities and the broader market around your brand. These insights empower your key executives to make better decisions based on real data and our strategic expertise.

Social Market Research

Presenting a new breed of market research based on online conversations, Fuseware monitors South Africa for social mentions across any industry or topic. This allows for a very fast and cost effective turn-around time for understanding consumer insights and trends around a topic or industry.

5.5 million South Africans tweet over 50 million times monthly and we collect all of this data to understand what is top-of-mind for each consumer segment. Whether your goal is to get an industry snapshot, receive conversation insights for your market sector or understand the trends and influencers around a topic, Fuseware can provide this through our market research reports.

Competitive Research

Understanding the competitive climate around your brand is the key to gaining an edge on the competition. We profile each of your competitors online and benchmark the results with your brand’s web and social properties.

Compare and contrast content strategies, influencers, communities and key metrics around each competing brand to gain a clear understanding of where the market gaps are and how to capitalize on them.

Influencer Analytics

Fuseware have profiled millions of people in social media, and have a deep understanding of the influence these people wield in their respective circles. We can identify the correct influencers for your brand based on our online data, delivering these influencers as lists of profiles, including their interests, top content, and full profiles.

We monitor the conversations of key influencers and produce daily reports on the most important conversations among these people as selected by our clients. Furthermore, we can map conversations between these influencers in a visual format, showing the connections between people and who the drivers in those conversations are.

Contact us today to take your brand to the next level


Our Annual Research on Social Media Usage

SA Social Media Landscape 2016
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South Africa's official report on social media usage, trends and predictions across every major social network. This report includes a corporate survey, statistics and demographics as well as mobile usage trends in social media.


Proudly Serving Africa’s Best Brands

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Contact details

Equity House
Corner 5th and Rivonia