We constantly get asked about Foursquare usage in South Africa. However, due to the very private nature of the platform, it is very difficult for us to get any usable information with regards to absolute user numbers, top venues and checkins . However, we have noticed that a significant proportion of people connect their Foursquare [...]
Archive | July, 2011
The recent terrorist attack in Oslo received massive media coverage as soon as the word broke out. As is becoming usual in this day and age, Twitter was the first source of information for what had happened. As the days progressed, South Africans had their voices and sentiments heard on Twitter. We have analyzed these [...]
Photo credit imooty Social media monitoring is normally used for online reputation management – making sure your online audience’s perception of you aligns with your business’s marketing goals. It can also be used in many ways to help streamline your sales funnel and increase your bottom line. Many companies monitor what is being said online [...]
These days, even smaller companies are considered behind the curve if they aren’t using some form of social media monitoring solution. From the free tools available, such as Google Alerts, to premium tools such as our Social Insights platform, there is an extensive selection of choices available. However, the choice of tool isn’t everything. Perhaps [...]
