Author Archive

South African Banks: Are You Listening to your online customers?

Mar 22

Overview Standard Bank is clearly the least liked of all banks, according to online Twitter conversations assessed by the Social Insights platform. FNB receives the most online exposure, with 140 conversations occurring just this morning about the popular bank. FNB and Standard Bank have the most engagement, clearly responding to user’s complaints and queries. The [...]

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What Influential South Africans think About Social Media for Business

Mar 9

Fuseware questioned a variety of influencers from different fields in South Africa recently. The goal was to get a better picture of where South Africa, and the rest of the world, is headed in terms of social media usage in business. One thing has become completely apparent – social media is the new wave of [...]

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Comparing South African Mobile Networks on Twitter

Mar 5

The top three mobile networks in South Africa have always been the topic of much contentious debate. Fuseware has put our systems to work on seeing which one of the big 3 come out on top in online conversations. We pitched Vodacom, Cell C and MTN against each other, and compared them on Twitter. The [...]

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Introducing Report Exports

Mar 3

We have been hard at work making our social media analysis product as useful and beneficial as possible for our corporate clients. The uptake has been excellent since we launched the product, and we are improving on it every day. Our latest feature, at great request from our first adopters, is the ability to export [...]

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What Our Systems are Showing on Twitter regarding the Libyan Crisis

Feb 28

Our research platforms are often used by brands for monitoring their online reputation and researching consumer insights. However, the results also become quite useful in the midst of breaking news that leverages the social networks for communication. Since our systems monitor what is being said on these social networks, we can monitor the coverage of [...]

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Introducing Fuseware Realtime Twitter Trends

Jan 31

To showcase a small snippet of the data that we analyze in our Social Insights Platform, we are proud to show you our Realtime Twitter trends page. It shows what the latest and greatest conversations are happening on Twitter in a given region, complete with Hashtags, influencers and conversation word clouds. Currently, we only support [...]

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Introducing Fuseware Social Insights

Jan 26

We have recently overhauled our website to better reflect our brand image and what we stand for. Fuseware has always been about social media research and analysis, and now we are proud to announce our market research technology product. This product is the culmination of everything Fuseware has represented over its lifespan into something that [...]

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Pornstars on Twitter

Sep 22

As Twitter continues to grow, more and more users are adopting it. Twitter has become the buzzword of the 21st century and the word tweet has taken up a whole new meaning. Celebrities are tweeting almost every minute, government officials are there as well, and so are young kids. Twitter’s privacy policy recommends that one [...]

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The proposed information bill-A potential threat to the social media

Sep 15

The proposed information bill which is being discussed in parliament and seen as a threat to media freedom could potentially hamper the social media space in SA. The bill, if passed into law will fundamentally seek to classify any government information which would be harmful to the “national interest”.  The term ‘national interest’ is defined [...]

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Fuseware is Hiring!

Sep 5

Fuseware is on the lookout for some talented Ruby on Rails developers to join our team! Go to www.fuseware.net/careers to see the requirements and apply.

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