Fuseware’s database systems are continuously scanning and indexing thousands of people and conversations, from where we can draw very interesting insights about what people really enjoy talking about, sharing and what their opinions are of certain brands and products. Over the world cup, there was a massive spike in Twitter usage and our systems indexed [...]
Social media is a great way of connecting with your customers and getting feedback, and it has definitely exploded in popularity in developed countries. But what about developing nations, such as South Africa? South Africa has many social networking sites that are buzzing with information. This shouldn’t come as much of a surprise since over [...]