Tag Archives: twitter



A Rough Breakdown of Foursquare Usage in South Africa

We constantly get asked about Foursquare usage in South Africa. However, due to the very private nature of the platform, it is very difficult for us to get any usable information with regards to absolute user numbers, top venues and checkins . However, we have noticed that a significant proportion of people connect their Foursquare [...]


How South Africans reacted to the Oslo Attack on Twitter

The recent terrorist attack in Oslo received massive media coverage as soon as the word broke out. As is becoming usual in this day and age, Twitter was the first source of information for what had happened. As the days progressed, South Africans had their voices and sentiments heard on Twitter. We have analyzed these [...]


DA versus ANC online: How are people discussing online?

Using the Social Insights platform, we wanted to see what the sentiment is around South Africa’s top two political parties, according to conversations on the social network Twitter. What we found was predictable, but also insightful. The DA is much more involved in online interactions, and this is apparent from its online reach and discussions. [...]


South African Banks: Are You Listening to your online customers?

Overview Standard Bank is clearly the least liked of all banks, according to online Twitter conversations assessed by the Social Insights platform. FNB receives the most online exposure, with 140 conversations occurring just this morning about the popular bank. FNB and Standard Bank have the most engagement, clearly responding to user’s complaints and queries. The [...]


What Our Systems are Showing on Twitter regarding the Libyan Crisis

Our research platforms are often used by brands for monitoring their online reputation and researching consumer insights. However, the results also become quite useful in the midst of breaking news that leverages the social networks for communication. Since our systems monitor what is being said on these social networks, we can monitor the coverage of [...]


The Most Popular Retweets, Hashtags and Users in SA During The World Cup

Fuseware’s database systems are continuously scanning and indexing thousands of people and conversations, from where we can draw very interesting insights about what people really enjoy talking about, sharing and what their opinions are of certain brands and products. Over the world cup, there was a massive spike in Twitter usage and our systems indexed [...]


Who is Your Average South African Tweeter? In Depth Charts And Analysis

We are proud to present our original research and data into the minds and demographics of South African tweeters. Up until now, no extensive Twitter study has been conducted for South Africa. Fuseware has profiled millions of tweets from South Africa and tens of thousands of users to better understand the South African Tweeter. We [...]


Still Think Social Media is just a Trend?